Blah Blah Blog

February 18, 2010 at 2:35 pm 6 comments

I seem to updating about once a week here. I wish I had more time to write, but I’m trying to affect some serious change in my life and that requires a lot of away-from-desk time, whether that desk is at work or at home. I did just download the WordPress app for Blackberry in the hopes of being able to easily update this blog on the go (here is where Dale tells me how easy Tumblr makes this, and I do see that and have thought about it but really want to push the limits of WordPress before I decide it’s not right for me).

For blogging on the go, I’m almost always on Twitter. I love using Twitter, and anyone who’s talked to me about it can tell you I’m pretty passionate about it as a marketing tool for business and as a microblogging and personal branding tool. Big blogging, like this, is entirely different for me. Blogging is about telling a story, whereas Tweeting is more about moments and thoughts and pieces of a whole. I use Twitter to get immediate advice, join or start a conversation, share random thoughts or insights, or RT things I like or find important. Blogging here is a non-condensed (puffed up? fat? phat?) version of that for me. And believe it or not, even while I’m tweeting I’m writing blog posts like this one in my head.

As long as I can remember I’ve had a running narrative in my head as I go about my life. Yep, I’m about to tell you something I’ve never told anyone – I’m certain my secret will be safe on tha innerwebz – and that is that I’m always thinking in stories.  I encounter a particularly troublesome cork and think, “Jennifer struggled to wrench the cork free of the bottle, desperate after a long day to get to the relaxing nectar within.”


Those stories have turned themselves into blog posts through the years, starting with Livejournal and Diaryland then moving on to my Myspace blog. I used those platforms throughout my 20’s to complain about work, ponder the meaning of life at 3am, wonder if I’d die alone after just a few failed first dates… As I got older, more focused in my marketing career and as blogs really came around as a professional communication tool, writing posts carried more weight. More responsibility. More care.  And with only a few minutes in between meetings or while waiting in line to check-in at events, I doubt my ability to write anything meaningful that’s longer than 140 characters.

Where do you put most of your efforts – Twitter or blogging? Why? Do you find one tool an easier/more effective way to get your message to your audience than another?


Entry filed under: marketing, social media. Tags: , , , , .

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6 Comments Add your own

  • 1. Dale Cruse  |  February 18, 2010 at 2:40 pm

    Tonight at dinner I’ll beat you over the head to get on Tumblr.

  • 2. Jennifer Scott  |  February 18, 2010 at 4:00 pm

    I can’t wait for dinner! I’ll be thinking of a blog post. “She reached carefully for her fork, savoring the sight of her plate.”

  • 3. Emily Dodd  |  February 19, 2010 at 12:02 am

    Interesting. Twitter is too fragmented for me right now. You think in stories. I think in snippets. flashes, sparks, quiet smirks and observations. Twitter would fuel this patterrn of random. I write more and more but find it hard to invest the time after a long day.

    Additionally, I live in the fabulously silly world of Fortune 100 companies and struggle with how I want my online footprint measured. How do you balance snippets. flashes, sparks, quiet smirks and observations while intermingled with account buyers, customers, co-workers and the like?

    • 4. Jennifer Scott  |  February 19, 2010 at 8:37 am

      This topic always gets air time in social media discussions. Do I have a Twitter for work and one for home? Do I accept my boss’s friend request on Facebook? There’s a lot to be said for transparency and allowing some of who you are come through online, but I don’t think I’ve yet heard a case study or anecdote from anyone who works for a company with a similar construct as yours. Definitely worth exploring more – would be a good blog post or contribution to internal communication.

  • 5. andy  |  February 19, 2010 at 5:34 am

    interesting, actually i choose blogging than twitter. Because i can share everything and keep communication with other bloggers. Then i continue this communication and update or share automatically through twitter or facebook. So, the main tool is a blog, than for support tools are facebook and twitter

    • 6. Jennifer Scott  |  February 19, 2010 at 8:43 am

      I feel like I want that to be the construct but then I keep going back to Twitter each time.

      I also feel more tapped in to Twitter than to a blogging community. I don’t have a ton of readers (which is nice in that I do like being able to respond to everyone directly!) and I get more real-time interaction on Twitter. How long have you been blogging? Maybe it will look different after I’ve built an audience.


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